Using Pest analysis to study external factors influencing the development of training systems for pharmaceutical production personnel

The article examines the use of PEST analysis as a tool for studying external factors influencing the development of training systems for pharmaceutical production personnel. This approach contributes to meeting state and international requirements in the pharmaceutical industry and enhancing companies' competitiveness. The study aimed to identify key political, economic, social, and technological factors and analyze their impact on the content, methods, and organization of training in pharmaceutical production. The research materials include regulatory documents, reports, and scientific publications, with the methodology based on PEST analysis. The results indicate that political factors, such as regulatory requirements, state policies, and standards, form the foundation for building and updating training systems by influencing their various elements. Economic factors determine the availability of financial resources for implementing educational initiatives and the influence of external economic conditions on the development of the employee training system. Social aspects influence the choice of training approaches and staff motivation, while technological factors expand the capabilities of training programs and emphasize the need for flexibility in training systems due to frequent changes in the pharmaceutical production sector. The study concludes that PEST analysis is an effective method for incorporating external environmental factors to create adaptive training systems that meet industry requirements and employee expectations.

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